优酷宠爱剧场官宣夏日宠爱官  罗云熙上线撒糖宠爱你的少女心

时间:2020-10-24 00:25:48阅读:1863
备受瞩目的新古典武侠情感大戏《月上重火》近日终于全面上线,罗云熙再度饰演翩翩佳公子,用古装男神的神颜和撩人撒糖的宠爱技能收割了万千少女的心,成为当之无愧的“夏日男友”,而他也因

备受瞩目的新古典武侠情感大戏《月上重火》近日终于全面上线,罗云熙再度饰演翩翩佳公子,用古装男神的神颜和撩人撒糖的宠爱技能收割了万千少女的心,成为当之无愧的“夏日男友”,而他也因此成为优酷宠爱剧场的“夏日宠爱官”。优酷宠爱剧场为满足年轻女性用户群体深耕甜剧,下定决心狙击少女心,在开播热剧基础上,精准拉动热点艺人与观众进一步沟通,给予粉丝更加独特的宠爱体验。

古装男神罗云熙夏日甜蜜光临 宠爱剧场借势加倍甜蜜暴击

罗云熙主演的《月上重火》自筹备以来便备受瞩目,这不仅得益于它改编自颇受粉丝关注的同名武侠IP,更得益于选择罗云熙担任男主角的决定。曾饰演过多部古装剧男主角的罗云熙,其翩翩佳公子的古装神颜深入人心,是观众心目中当之无愧的古装男神。而自开播以来发酵的话题如“罗云熙转扇”、“罗云熙开嗓唱歌”等话题便成为饭圈热点,无论是颜值、演技还是话题度,罗云熙都是当之无愧的优酷宠爱官。

除了《月上重火》,优酷宠爱剧场今夏还形成了甜剧排播带,无论是《幸福,触手可及!》中的五毛夫妇随手撒糖,还是《亲爱的义祁君》中的花式吻技教科书,亦或是《长相守》糖分超标的双生恋,每一部都直戳少女心。此次优酷宠爱剧场借着甜剧大放送的“东风”官宣夏日宠爱官,用风格多样的热剧交叉和夏日看甜剧的热烈氛围,逐渐引导嗑糖姐妹的观剧场所,吸引更多人成为优酷宠爱剧场的忠实拥护者。

优酷宠爱剧场甜宠持续接力 聚焦甜宠剧网罗更多嗑糖少女

罗云熙优酷“夏日宠爱官”的官宣只是其中一步宠粉动作,宠爱剧场在后续还有很多小甜剧亟待开闸撒糖。有“一吻换运”的《我好喜欢你》,强强恋爱的《心跳源计划》,江湖酸甜恋爱的《暮白首》,以及《琉璃美人煞》、《平妖传》、《初晨是我故意忘记你》、《99分女朋友》、《全世界都不如你》等丰厚储备。其实优酷宠爱剧场的“宠爱少女心”计划很早就开始布局,镇酷甜剧《微微一笑很倾城》、引爆镇魂女孩讨论的《镇魂》、虐恋神剧《东宫》、第一个夏日CP《香蜜沉沉烬如霜》,还有年初刚播完的《冰糖炖雪梨》,这些甜剧的成功,正是优酷经年累月深耕甜剧,紧抓年轻女性群体作为观剧受众群体风口的体现。

据了解,虽然影视剧风格正逐渐向区域碎片化、精准化发展,但影视剧市场中女性观剧受众仍然占据重要位置,无论是“姨妈党”还是“九千岁”,对于“甜”、“宠”当道的小甜剧依然毫无抵抗力。小甜剧可沙雕、可魔幻、可大开脑洞,让生活在现代都市中的年轻女性群体找到了舒缓压力的缓冲地带。优酷宠爱剧场精准聚焦甜宠剧,逐渐清晰定位受众,同时与受众实时进行互动撒糖,有望成为甜宠剧市场的领军者。

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